Villa Ureki Review – 6 Powerful Reasons It’s a Perfect Base for Ureki Beach

Hotel: Villa Ureki
Address: Ureki, 3522 Ureki, Georgia Trip.com
Booking.com: https://www.booking.com/hotel/ge/villa-ureki.html Booking
Google Maps: https://maps.app.goo.gl/ZjSgsnYQHedX3Cpo7

Quick note for transparency: I’m writing this in a friendly “travel blogger” voice, but I’m basing the concrete details (amenities/policies/location claims) on the property’s published information and traveler-platform summaries—so we don’t invent prices or unverifiable claims.

Why Ureki is different (and why people keep coming back)

Ureki is one of those small Black Sea resorts that surprises first-time visitors. It’s best known for its dark, “magnetic” sand and an easy beach-town rhythm: wake up late, walk barefoot, snack all day, and let the evenings cool down under pine trees.

Georgia’s official tourism site describes Ureki as a popular Black Sea resort with a 1.5 km coastline covered with “magnetic sand,” and it positions the beach as a summer destination with the season running from June to mid-September. Georgia Travel

You’ll also see wellness claims around the sand. The tourism site says the sand creates a low-intensity magnetic field and is “famous for healing properties.” Georgia Travel
At the same time, not everyone agrees—Tripadvisor reviews of Ureki Beach include travelers who are skeptical of the “magnetic sand” legend. Tripadvisor
My advice for your readers: enjoy the sand as a unique local experience and a relaxing tradition—but don’t treat it like medical treatment.

Villa Ureki at a glance (what you should know fast)

Villa Ureki is usually described as a simple, budget-friendly hotel in Ureki, built for beach-focused trips where you want comfort, practicality, and a friendly base, not a “luxury resort” vibe. Booking+1

Here are the big highlights that matter to most travelers:

Beach access: often described as about a 5-minute walk to the Black Sea beach Booking+1
Room essentials: air-conditioning, fridge, flat-screen satellite TV, private bathroom; some rooms include a balcony Booking+1
On-site food: an on-site café serving Georgian and European dishes + an open terrace for drinks Booking+1
Wi-Fi: free Wi-Fi is listed across the property Booking+1
Check-in/out: check-in from 14:00, check-out by 12:00 Trip.com
Tours: staff can help organize guided tours Booking+1

Location & accessibility (getting there without stress)

Where Villa Ureki sits in your itinerary

Ureki works brilliantly if your plan is:

a low-pressure beach break after Tbilisi,
a stop between Kutaisi and Batumi,
or a calmer alternative to larger resort hubs.

Georgia’s tourism site even gives simple road-time estimates to Ureki:

From Tbilisi: about 4:30 hours by road
From Batumi: about 0:55 hours by road
From Kutaisi: about 1:40 hours by road Georgia Travel

Getting to Ureki from Batumi (common route)

If you’re already on the coast, Rome2rio lists multiple options between Batumi and Ureki (bus/train/drive/taxi), with a driving time around 40 minutes and a road distance around 50 km. Rome2Rio

Arriving by train

Trip.com lists the nearest train station as Ureki, around 3.7 km away (useful if you’re coming in and then taking a taxi for the last bit). Trip.com

First-time arrival tip (worth adding to your blog)

Ureki is easy, but it’s still a small seaside town. Tell readers to:

save the Google Maps pin,
screenshot the address,
and arrive before dark if possible during peak season traffic.

First impressions: the “beach hotel” vibe I’d expect here

Villa Ureki is often presented as bright, straightforward, and warm—exactly the kind of place where you rinse off sand, cool down in A/C, and step out again for an evening stroll and khachapuri.

A detail that keeps showing up in property descriptions is the wooden-wall room style—a cozy, slightly cabin-like look that feels fitting for a pine-and-sea town. Booking+1

Rooms & comfort (what you actually get, day to day)

Room essentials that matter in summer

On a Black Sea trip, your comfort checklist is usually simple:

Working A/C
Cold drinks in the fridge
A clean bathroom
Good sleep
A place to dry towels/swimsuits

Villa Ureki’s room features are typically listed as:

Air-conditioning
Refrigerator
Flat-screen satellite TV
Private bathroom
Some rooms with a private balcony Booking+1

Balcony rooms: the small upgrade that changes everything

If your budget allows it, recommending a balcony room is easy here. Ureki evenings can be breezy, and that balcony becomes:

your “post-beach chill” spot,
your morning coffee corner,
and your towel-drying station.

Because not every room includes one, you can say: “Some rooms have balconies—confirm at booking.” Booking+1

Who the rooms suit best

This kind of property usually fits:

couples on a relaxed budget,
families who spend most time outdoors,
solo travelers who want something simpler than a big resort.

If your readers want spa-level luxury, this is probably not their pick. But if they want a clean, functional base close to the beach, the feature list matches that purpose well. Booking+1

Amenities & facilities (what’s listed + how to phrase it safely)

Different travel platforms sometimes list slightly different amenity sets, so the best AdSense + affiliate-safe approach is to describe what’s commonly stated and remind readers to confirm details on their exact booking page.

Trip.com lists amenities such as:

Private parking
24-hour front desk
Currency exchange
Luggage storage
Wi-Fi in public areas
Bar
Activities/ wellness items like hiking and a massage room Trip.com

The property description also repeatedly mentions:

free Wi-Fi throughout,
and free parking nearby Booking+1

About the pool (important to handle carefully)

Trip.com’s FAQ section states the property has a swimming pool. Trip.com
Because we couldn’t fully load Booking.com directly (JavaScript challenge), the safest wording is:

“Some listings mention a pool—confirm pool availability for your dates on your booking page.”

That keeps you helpful without overpromising.

Food & dining (simple, convenient, and very “beach trip”)

On-site café + terrace drinks

One of the nicest conveniences here is having an on-site café. The property description says it serves Georgian and European dishes, and guests can enjoy drinks on an open terrace. Booking+1

That’s exactly what many travelers want in Ureki: you don’t need to “plan dinner” every night. You can keep it easy.

Breakfast

Trip.com’s FAQ says the hotel serves breakfast and mentions Continental-style options. Trip.com
Still, breakfast inclusions often depend on your room rate, so mention it like this:

“Breakfast may be available—check whether your rate includes it.”

Where to eat nearby (without inventing restaurant names)

For your blog, give readers “what to look for”:

Beachfront cafés along the main strip for grilled fish, salads, kebabs
Bakeries for fresh bread + quick pastries
Small markets for fruit, drinks, snacks (especially helpful with kids)

That’s realistic and avoids accidentally naming a place that changed.

Service & atmosphere (the human part of the stay)

For small-to-mid seaside hotels, service is often the difference between “fine” and “I’d come back.”

Villa Ureki’s description notes staff can organize guided tours. Booking+1
That matters because Ureki isn’t only about the beach—many travelers want quick day trips without planning everything themselves.

Atmosphere-wise, I’d describe Villa Ureki as:

beach-first,
easygoing,
and geared toward travelers who want a smooth, practical base.

Local experiences: what to do around Ureki (beyond lying on a towel)

1) Ureki Beach + the famous black sand

Georgia’s tourism site highlights Ureki’s magnetic sand and frames it as a wellness-oriented tradition. Georgia Travel
A great blog tip is to suggest a simple routine:

early morning walk (cooler and quieter),
midday swim,
late afternoon beach time,
then dinner and an evening stroll.

And again: keep claims grounded. Some travelers love the sand; others are skeptical. Georgia Travel+1

2) Quick day trip to Shekvetili (super close)

Want a change of scenery? Rome2rio lists Ureki → Shekvetili as roughly 8–8.5 km, taking about 7 minutes by car/taxi. Rome2Rio
That’s close enough to do spontaneously.

3) Shekvetili Dendrological Park (a surprisingly chill half-day)

Georgia’s tourism site describes Shekvetili Dendrological Park as a unique recreational zone stretching over 60 hectares between the mountains and the sea. Georgia Travel
It’s perfect if someone in your group gets bored of beach-only days.

4) Black Sea Arena (if your trip lines up with an event)

Black Sea Arena’s official site says the venue can accommodate up to 10,000 guests and hosts various events. bsa.ge
If your readers are traveling in peak summer, this can be a real highlight—Ureki becomes a calm base with easy access to a big show.

5) Nature option: Kobuleti Protected Areas (for something different)

If you’re willing to travel a bit, the official Georgian protected areas site describes Kobuleti Protected Areas and notes educational/scientific trails and wetland ecosystems (Ispani peatlands). National Parks
This is a great “cool morning” activity before returning to the beach.

Transportation tips (the practical part your readers will thank you for)

Batumi → Ureki: Rome2rio lists train, bus, taxi, and driving options; driving can be around 40 minutes. Rome2Rio
Train station proximity: Ureki station is listed around 3.7 km from the hotel on Trip.com. Trip.com
Ureki → Shekvetili: about 8–8.5 km, around 7 minutes by car/taxi. Rome2Rio

Blog tip to include: “In summer season, book transport earlier in the day—late afternoons can get busy.”

Here’s the exact section you asked for—clear, scannable, and persuasive:

Easy beach access (often described as about a 5-minute walk) Booking+1
Strong room essentials for a summer seaside trip (A/C, fridge, private bathroom) Booking+1
Balcony option in some rooms (great for evenings and drying beach gear) Booking+1
On-site café + terrace for simple meals and relaxed nights Booking+1
Helpful services like tour organization and a 24-hour front desk listed on travel platforms Trip.com
Great base for nearby highlights like Shekvetili parks and Black Sea Arena Rome2Rio+2Georgia Travel+2
A “straightforward, no-stress” stay style—perfect for travelers who spend their day outdoors

FAQ (Villa Ureki – Ureki, Georgia)

1) What time is check-in and check-out at Villa Ureki?

Trip.com lists check-in from 14:00 and check-out by 12:00. Trip.com

2) How far is Villa Ureki from the beach?

Property descriptions commonly state it’s around a 5-minute walk to the Black Sea beach. Booking+1

3) Does Villa Ureki have Wi-Fi?

Yes—free Wi-Fi is commonly listed throughout the property. Booking+1

4) Does the hotel serve breakfast?

Trip.com states breakfast is served and mentions Continental-style options (but inclusions can depend on your rate). Trip.com

5) Is there a pool?

Trip.com’s FAQ says there is a pool, but always confirm seasonal availability and your booking details. Trip.com

6) Is parking available?

Some listings mention parking nearby or private parking—confirm the exact parking situation for your dates. Booking+1

7) Are pets allowed?

Pet policies can differ across platforms. Trip.com states pets are not allowed, while another listing indicates “pets allowed.” The safest advice is: confirm during booking. Trip.com+1

8) How do I get here from Batumi?

Rome2rio lists bus/train/taxi/drive options, and driving can take around 40 minutes depending on traffic. Rome2Rio

Book Villa Ureki (affiliate-ready button)

Paste this into your blog post (replace the link with your affiliate tracking if needed):

✔ Book Villa Ureki on Booking.com

Affiliate disclosure (recommended): If you book through my link, I may earn a small commission at no extra cost to you.

Final thoughts (who should book this place)

If you’re coming to Ureki for what it does best—simple beach days, the unique black sand experience, and easy nearby excursions—Villa Ureki looks like a smart, practical choice with the core comforts travelers actually use: A/C, fridge, Wi-Fi, and an on-site café for lazy evenings. Booking+2Trip.com+2

Check your dates, confirm the exact room type you want (especially balcony and any breakfast details), and lock it in if you’re traveling in peak summer.

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